Evaluation Question 4

Throughout our coursework we used several different technologies. We were familiar with some of them as we use them on a day to day basis but other we were very new to and had to quickly learn how to use them. We feel that all the technologies we are going to list and talk about are all necessary in our coursework and without most of them it would of been a lot more difficult to do.
One of the most vital pieces of software we found was Adobe Premier Pro, without this we wouldn't of even been able to create a music video. All our footage was uploaded onto this software, with this we could then cut the bits we didn't need, move bits around so it went with the music, there is also a very wide choice of effects which we used e.g. black and white, fading etc. At the start we found it very difficult as it all seemed very complicated but within a few lessons everyone in the group felt confident when being asked to edit.

In order to make the career of our artist and company more realistic we decided to create a website using an internet site called Moonfruit. We tried several other website creators but felt they all looked quite tacky and unprofessional. In the end we found moonfruit which took a bit of getting used to but once we realised some of the things it could actually do we thought our website looked very professional. Some of the options which allowed us to do this were actual "submit" boxes, this made the website much more genuine and professional. It also allowed us to create a page in which people could properly sign up to and then login. As well as other features moonfruit had to offer we felt this was a good website creator which was vital for what we had to do.

Print screens of our website created on Moonfruit.





As well as a website to promote our artist we also used social networking sites the main one being Twitter. With this we could upload our video, tweet our fans and contact Ed Sheeran directly to try and get him to support our music video. We have managed to gain a few followers and has helped add a few more views to our video.

We created a QR Code which we were going to put on our website, social network, magazines etc. Our fans simply scan the bar code using their mobiles and then they are taken straight to our video.

In order to construct our music video and to take the photo's in which we used for our digipack, website, twitter etc we used two different types of camera's. For the actual filming for the music video we used an old Sony Handy Cam DCR-HC37 which obviously due to it being quite old didn't provide us with the clearest footage. For taking our pictures we used an Iphone 4 camera this provided us with very clear images, we tried filming with this because the quality is high definition but unfortunately wasn't compatible with Adobe Premier Pro.